Healthy Business Blog

Dec
05

Why volunteering is good business

Wednesday, 5 December 2018 by the Southern Cross team

To volunteer or not volunteer? If that’s your question, then your answer is simple. It’s a yes.

Starting a volunteering programme in your organisation can offer big benefits for both your team and your bottom line.

Volunteering helps us connect:

People who volunteer tend to be more satisfied with their lives because they’re connecting with people and learning skills, according to the OECD Better Life Index1.

Volunteering helps our mental health

‘Giving’ triggers your brain’s reward pathway, which helps explain how one study found ‘givers’ were 42% more likely to say they were “very happy”.2

Volunteering helps our physical health

Helping others is also related to improved physical health, including weight control, lower blood pressure and relief from depression and chronic pain.3


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 The benefits of volunteering are there for companies too, including:

Volunteering improves staff engagement

Studies show the more a company gets involved in worthy causes, the more engaged its employees are4, which can help your productivity and the bottom line.5 

Volunteering can help develop your staff

91% of Fortune 500 HR managers agree that people volunteering their professional know-how helps them to develop key business skills.

Volunteering helps attract and retain Millennial talent

Millennials aren’t just looking for a good employer, but employers that do good too.  In the US, Millennial employees who participate in a company’s volunteer programme are twice as likely to rate their work culture as “very positive,” as compared to those who don’t volunteer.6

Volunteering connects you with your customers.

Volunteering programmes provide you with an opportunity for your company to connect with your customers in the community, and earn their respect.

How to start a volunteer programme

Volunteer programmes come in all shapes and sizes, from team volunteer days to providing staff with one paid day a year they can donate to a cause. When starting your own programme consider how it aligns with your brand values and workplace culture. Also think about how to get and promote senior level buy-in.   

If you need advice with how to connect with an organisation looking for volunteer help, visit volunteeringnz.org.nz.   

 

1 (n.d.). 7 surprising benefits of volunteering - The University of Sydney. Retrieved from https://sydney.edu.au/news-opinion/news/2017/05/03/7-surprising-benefits-of-volunteering-.html

>2 (n.d.). 7 surprising benefits of volunteering - The University of Sydney. Retrieved from https://sydney.edu.au/news-opinion/news/2017/05/03/7-surprising-benefits-of-volunteering-.html

3 (n.d.). 7 surprising benefits of volunteering - The University of Sydney. Retrieved from https://sydney.edu.au/news-opinion/news/2017/05/03/7-surprising-benefits-of-volunteering-.html

4 (n.d.). The Top 10 Trends in CSR for 2012. Retrieved from https://www.forbes.com/sites/forbesleadershipforum/2012/01/18/the-top-10-trends-in-csr-for-2012/

5 (n.d.). The Top 10 Trends in CSR for 2012. Retrieved from https://www.forbes.com/sites/forbesleadershipforum/2012/01/18/the-top-10-trends-in-csr-for-2012/

6 (n.d.). Why Volunteering Is Good for your Business | HuffPost. Retrieved from https://www.huffingtonpost.com/Michael-Haberman/corporate-volunteering_b_1856314.html

 

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