Southern Cross Travel Insurance (SCTI) is pleased to announce the launch of a brand new website with an ergonomic interface and easy navigation, to ensure a quick and efficient purchase process for new and existing customers.
Keeping travel insurance as simple as possible for customers, the new layout of ww.scti.co.nz guides users straight to the information they need - whether that is to get a quote, make a claim, contact the team, find out more about their policy or amend details.
SCTI partnered with web development and user experience specialists, Sitback Solutions, who are experts in the psychology between human and computer interactions.
Craig Morrison, CEO at SCTI says, “We have a strong desire to enhance the user experience in all aspects of our business. We took a good look in the mirror and decided if something wasn’t essential, it needed to go. By doing so, we eliminated unnecessary features and remapped the customer journey to make the website as clear and straightforward for our customers as possible.”
Getting a quote will now be much faster. Simple functionality designed to optimise the process means travellers just need to say where, when and who is travelling for an instant quote.
The new website includes a wider variety of content, such as a dedicated travel centre with up-to-the-minute travel news, advice, survival guides, top tips and supported with infographics and video content, to fully inform customers ahead of travel.
“At SCTI our goal is simple: be great at what we do – selling travel insurance. The way we achieve this is by delivering excellent customer service.
“Most travel insurance is now sold online and selling direct allows us to focus on providing customers with what they want from a travel insurance provider, so they can turn their attention to making the most of their trip,” says Morrison.
The website is also now optimised for mobile and tablet devices, making it easier for travellers to get cover on any device.
“Over the past few years we’ve seen a huge change in the way people purchase travel insurance, with travellers valuing convenient and flexible online self-service. Increasingly, travellers also want to know they can organise their insurance policy from any device on the go.”
Southern Cross Travel Insurance insure the travels of over 300,000 Kiwis ever year and offer comprehensive travel insurance policy, with benefits including delay cover and 24 hour worldwide emergency assistance.
To take a look at the new website head to www.scti.co.nz.
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